What happened to all the women in all those a cappella Hanukkah videos?
When it comes to viral holiday content, sometimes it can seem like a man's world out there
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Culture This vintage video of a Jewish boys choir has gone viral on TikTok — and it’s a joy to watch
When the Miami Boys Choir was recorded singing 'Yerushalayim,' no one anticipated that, more than a decade later, it would rack up hundreds of thousands of views
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Culture Finally, we can move on from ‘Dreidel Dreidel’ — a true Hanukkah bop has dropped
In the past few weeks, I’ve written about everything wrong with Hanukkah today — kitschy merchandise, Christmasification, the Maccabees. So as we approach the end of the eight nights, I wanted to finish on a sweeter note: a pop anthem made for the holiday that, in my humble opinion, does everything right. “Hanukkah” comes from…
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News Meet Emma Rosenzweig-Bock, the dancer featured in Sia’s Christmas song video, ‘Pin Drop’
When Emma Rosenzweig-Bock joined Jacob Jonas The Company in 2017, she never imagined that she’d end 2021 as a featured dancer in a Sia music video. “Pin Drop,” the video that premiered last week, features the Santa Monica, California native and other Jacob Jonas dancers interacting with an environment of sand and haze set to…
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Culture Sea shanties have gone viral on TikTok — are niggunim next?
I have been singing a sea shanty all day. All week, really. This one is called the “The Wellerman” and it’s having a moment on TikTok. Yes, the whaling boat’s work songs from 200 years ago have gone viral with the teens. TikTok users are sharing the original audio, sung by a TikToker named Nathan…
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The Schmooze WATCH: African American Hasidic Rapper in Star-Studded Music Video
Nissim Baruch Black’s religious path has been winding. He was raised a non-practicing Sunni Muslim, converted to Christianity at age 14, embraced Messianic Christianity as an adult — and ultimately converted to Orthodox Judaism between 2010 and 2012. Seattle-born, he immigrated to Israel last year. Black is also an accomplished rapper — and this week…
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The Schmooze How ‘Bas Kol’ Became a Viral Hasidic Hit
A version of this article first appeared in Yiddish in the Forverts It’s rare today for a Yiddish song to become a sensation. It’s even more rare for one to go viral on Facebook and Twitter. But that’s just what happened recently with the new music video for Chaim Shlomo Mayes (Mayesz)’s dance-hit “Bas-Kol” (Divine…
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The Schmooze How Many Sins Can One Hasid Commit?
What do you do if you’re “a Yid who thinks he’s a Goy”? You go to your gentile friend “Boris,” of course, for help writing “The Aveirah Song.” Aveirah is Hebrew for “sin,” which, “Boris,” being a gentile and all, would be an expert on. And what kinds of sins does a gentile (or wannabe-gentile)…
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