Israel’s Olympic Duds Go From Beijing to the Racks
Oh, to be a gold-medal Olympian. Michael Phelps’s record-breaking victories this Olympics could be worth between $50 and $100 million in endorsements, and it’s quite possible that Speedo and Nike may soon enter a bidding war over the rights to clothe the lightning-fast swimmer’s body. Israel’s athletes, meanwhile, do not carry that kind of endorsement…