Hanukkah, Festival of Cheese?

By Dan Friedman December 2, 2010

Despite Howard Jacobson’s slightly miserable interpretation of Hanukkah in the New York Times, the Jewish festival of lights has inspired YouTube moviemakers in recent years to make or post some fun videos.

Hanukkah wouldn’t be Hanukkah (or Chanukah, or Khanike) without Adam Sandler’s song, either the original, the Neil Diamond cover or the follow-up. Sandler embraced the anti-assimilationist message of the original story in which Greeks and Hellenistic Jews were indiscriminately attacked by a bunch of religious zealots. By looking to the ethnicity of some famous stars, Sandler just pointed out the Jewish jelly that filled those famous American doughnuts.

This year the video offerings seem to veer away from doughnuts, bypass the latkes and head straight to the dairy territory of Shavuot — cheese.

From the Snuggies advert, to Matisyahu’s adventure on ice and the Storahtelling story this year’s offerings are testament to the triumph of the humorless Hasmoneans. Granted Storahtelling is aimed at children but I only watched to the end for research; Matisyahu I watched to see if it was in fact Ali G in a beard; and Snuggies passed the clickaway test only because of a macabre fascination with the flammability of Snuggies (do the blanket-clad singers all die in flames from the hanukkiah candles or not? Click here to find out).

I’d rather watch last year’s message from Michael Ignatieff as he wishes Canadian Jews a happy Hanukkah, even in French.

In fact the only compelling video I’ve seen this year is the Maccabeats “Candlelight.” Despite being a capella (not obviously a help, witness this Hanukkah song), derivative and featuring a group of Yeshiva University students who are not destined to grace the walls of teenage girls across the country, “Candlelight” is a lot of fun to watch. Plus it shows a dramatic restaging of the defeat of the Greeks about which Howard Jacobson was unconvinced. Unless the next candles bring us better offerings, for seven more days we remain Maccabeaten.

Watch “Candlelight” below.

Dan Friedman is the former executive editor and whisky correspondent of the Forward, and is the author of a book about Tears for Fears, the ’80s emo rock band.

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

Now more than ever, American Jews need independent news they can trust, with reporting driven by truth, not ideology. We serve you, not any ideological agenda

At a time when other newsrooms are closing or cutting back, the Forward has removed its paywall and invested additional resources to report on the ground from Israel and around the U.S. on the impact of the war, rising antisemitism and polarized discourse.

Readers like you make it all possible. Support our work by becoming a Forward Member and connect with our journalism and your community.

— Rachel Fishman Feddersen, Publisher and CEO