Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Life

Tu B’Av Can Be Your Second Shot At Valentine’s Day

In a few months, when the weather is warm and candy hearts are stale — American Jews will have a second stab at Valentine’s Day.

Tu B’av, (pronounced “too-beh-ahv”), a minor holiday on the 15th of Av, lands in late summer, this year in August. Known as the Jewish Valentine’s Day, it’s a popular day for weddings and schmoozing in bars in Israel.

A fun, flirty feminist ritual, Tu B’av began as a festival of love and courtship. According to the Talmud, unmarried women dressed in white and danced in the vineyards, hoping to attract attention from the males watching on the sidelines. The holiday also equates love with overcoming grief; Tu B’Av is between Tisha B’Av, a mournful occasion to remember the destruction of the Temple, and the beginning of the High Holiday season — and thus serves as a bridge between destruction and renewal. It’s a joyous festival that was considered one of the greatest of the year, in equal importance to Yom Kippur.

Tu B’av ultimately celebrates love and acknowledges its complexities. Some women see it as an opportunity to reflect and share their happiness, their difficulties. For others, it’s an evening to hit the club, dancing and mingling and, perhaps, finding their bashert.

A message from our Publisher & CEO Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.