Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Life

First Ethiopian-Israeli Wins Miss Israel

Miss Israel, Yityish Aynaw

On Wednesday, 21-year-old Yityish Aynaw was crowned Miss Israel for 2013. The occasion marked the first time an Ethiopian Israeli had won the national beauty pageant.

Despite the landmark moment, I have to be honest: I was more excited when Pnina Tamano-Shata, a lawyer and member of the Yesh Atid party, was recently elected the first female Ethiopian Member of Knesset.

I am obviously far more into brains than beauty. But not everyone is, and rather than hate on this breakthrough moment for Israeli women of color, it would be far more productive to look at the positives associated with Aynaw’s achievement.

First, the fact that black is finally beautiful in Israel is a big step forward. Aynaw, a shoe store manager from Netanya, could not look more different from many of the pretty faces that have graced Israeli fashion magazines over the years and represented the blue and white on fashion runways around the world. Now, young Israeli girls will know that they don’t need to aspire to be a carbon copy of tall, wavy-haired blond models like Bar Refaeli and Michaela Bercu (who appeared on the cover of Anna Wintour’s first issue of “Vogue”).

The cover of the latest issue of La’Isha, Yediot Ahronoth’s women’s magazine is more of what young Israelis should be — and are — seeing. On it are the four young women who reached the quarter-final round of Israel’s version of “The Voice.” They are a varied bunch. One is a blond Ashkenazi Jew, one a Palestinian citizen of Israel, one a Black Hebrew Israelite, and one of Sephardic background (Ophir Ben-Shetreet, whose suspension from her religious high school for singing on the show was covered in the Forward).

However, these signs of progress are not contained to the new Miss Israel. I am more interested in seeing what she will do in her role in the future. I hope she will use some of the lessons she learned as an IDF officer to take a stand and speak out on issues of importance, especially full integration of Ethiopians and other minorities into Israeli society. Many young Ethiopians are fighting for a place at the table. Aynaw would do well to reach out a helping hand to those who are relying on strengths other than appearance and charm to rise to the top.

We live in an era when, for better or worse, celebrity is power. I hope Aynaw uses her newfound celebrity well. She said during the pageant that she admired the great American civil rights activist Dr. Martin Luther King, Jr., but she was also quoted as saying that she aspires to be a model and perhaps the Israeli Tyra Banks. I hope she’s more interested in emulating Banks’ philanthropic efforts to empower girls than her Victoria’s Secret photo spreads. Only time will tell.

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at editorial@forward.com, subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.

Exit mobile version