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TEL AVIV (JTA) — Adrian Grenier, best known as the star of HBO’s “Entourage,” returned to TV this week.

In a Passover commercial for an Israeli gift card company, the actor clips on a white satin yarmulke and nails the guttural pronunciation of the holiday’s Hebrew name, Pesach. He then proceeds to dispense terrible gifts — including a rock replica, an ashtray and an edible yo-yo — to grateful recipients.

“I’m Adrian Grenier, the most charming actor I know,” he informs the camera. “So charming that I’ve been able to give away crappy gifts.”

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Warning viewers they are “no Adrien Grenier,” he suggests they take the safer route of purchasing gift cars from BuyMe, which reportedly paid him half a million shekels (about $140,000) to do the ad. More than just the Seder, Passover is a holiday for giving gift in Israel, accounting for about a 10 percent increase in national spending. It is also a popular time to travel.

Contemplating the infrastructure…of an ancient city in modern times, of a holy land, of history, of humanity. #thewesternwall

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